⚡ 5 Can’t-Miss Trends

Number 3 is hot!

Author

Rising Trends
August 05, 2025 • Reading Time: 7 minutes

Here are this week’s five trends:

  1. Flex Rent

  2. Immersive Spa

  3. Mind Diet

  4. Shampoo Ginger

  5. Retro Running Shoes

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Flex rent is a payment arrangement that lets renters subdivide their monthly rent into smaller installments.

Often, a service pays the full rent upfront while the renter repays later in the month. It's trending for easing cash flow, reducing financial stress, and helping avoid late fees.

It’s popularized by the startup Flex which is leading this trend.

Why Now?

  • 93% of renters want flexible rent schedules

  • 73.2% of Millennials and 65.5% of Gen Z live paycheck to paycheck, needing split/bimonthly options

  • Rent is the largest monthly expense, making flexibility a top priority

Dive Deeper

  • Flex: The leading platform that splits monthly rent into smaller payments while ensuring landlords receive full payment on time, serving over 1 million renters

  • Jetty: Financial services company offering Jetty Rent, which allows renters up to 24 days to repay rent through installments after paying on their behalf

An immersive spa uses advanced visual and audio technologies to transform traditional treatments into multi-sensory, shareable escapes.

This trend is rising as consumers increasingly seek unique, digitally enhanced wellness experiences that transport them to different, engaging environments.

Why Now?

  • Wellness tourism set to grow $1.03T (2025) → $2.04T (2033) at 8.9% CAGR

  • Post-pandemic focus on holistic health and mental restoration boosts retreat travel

  • Tech-enabled immersion (AR/VR, biofeedback, sound therapy) differentiates offerings

  • Higher-spend travelers prioritize “transformational” trips and longer stays

Dive Deeper

  • Awana Spa: Immersive “Fountain of Youth” hydrothermal circuit with vitality pools, crystal laconium, and the U.S.’s first Art of Aufguss performance sauna.

  • Six Senses Spas: Global resorts blending sound healing and mindfulness with biohacking tools and personalized retreats for fully immersive wellness experiences.

The MIND diet—short for Mediterranean-DASH Intervention for Neurodegenerative Delay—is a brain-healthy eating plan blending Mediterranean and DASH diets.

It emphasizes plant-based foods while limiting unhealthy fats and sugars to reduce cognitive decline risks. Interest in brain health and cognitive longevity is driving its current popularity.

Why Now?

  • Dementia is the 6th leading U.S. cause of death, making prevention urgent.

  • A 2025 University of Hawaii study (~93k adults) found improving MIND-diet adherence cut dementia risk ~25% over 10 years.

  • An aging population means more cases ahead, elevating demand for modifiable risk factors.

  • Clinicians and media increasingly spotlight brain-healthy habits (diet, sleep, exercise) as a combined strategy.

Dive Deeper

  • Chefs for Seniors: Personal chef service specializing in MIND diet-friendly meals designed to promote cognitive wellness for older adults

  • The Official MIND Diet: Educational platform offering 6-week programs, cooking demonstrations, and resources to integrate brain-healthy eating into daily life

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Shampoo ginger is a tropical plant known for its red, cone-shaped flowers that release a fragrant, clear liquid.

This natural liquid serves as an eco-friendly shampoo, conditioner, and skin moisturizer.

Its trend stems from growing interest in natural, sustainable personal care alternatives.

Why Now?

  • Shift to natural/clean beauty driving demand for botanicals over synthetics.

  • Scientific validation of ginger’s antimicrobial, anti-inflammatory, and circulation-boosting effects.

  • Social media buzz (TikTok/awapuhi DIY) transforming niche remedies into mass demand.

  • Formulation advances (extraction/stabilization) enabling potent, shelf-stable shampoos and serums.

Dive Deeper

Retro running shoes are a trend where classic, vintage designs from the 70s, 80s, and 90s are re-released with modern materials and colorways.

These shoes blend nostalgic details with contemporary comfort and style, appealing to both fashion enthusiasts and runners seeking a retro aesthetic.

Why Now?

  • Collab halo effect: High-fashion tie-ups (Wales Bonner × adidas; Aimé Leon Dore × New Balance) turned archival runners into must-haves.

  • Celebrity/influencer fuel: Bella Hadid, Emily Ratajkowski and others pushed SL72 and similar pairs into mainstream wardrobes.

  • Modern comfort in vintage shells: EVA midsoles, ENCAP and even FuelCell tech update classics without losing the look.

  • Data shows demand: Lyst reports a spike for streamlined retro silhouettes (e.g., SL72 among top products), confirming shopper appetite.

Dive Deeper

  • Nike Cortez comeback + celeb co-signs and steady 2025 drops keep retro runners in the spotlight.

  • adidas Originals: Archive runners (SL72, Gazelle, Spezial) surge on fashion collabs like Wales Bonner and strong 2025 lifestyle momentum.